NYC was a blast as usual! Thanks to Shari of Silk Studio for pulling together another amazing PUG in the great city of New York. I thoroughly enjoyed our conversation on the business of photography and the opportunity to share my insights into sales, workflows, business management and even the future of the photography industry.
The evening kicked off at about 5:00 PM with a very organic conversation about the best ways to generate new leads for a photography business. We talked about the ups and downs of many lead generation and advertising services available to photographers. Shari then officially started the meeting with the Pictage agenda and a quick “around the room introduction” of everyone present.
We then picked up our discussion where we left off and continued to explore sales techniques that I have found effective in converting wedding and portrait prospects into paying clients. Other topics included best practices for ensuring a quick delivery of albums to brides and grooms and a presentation of GigBooks. There were plenty of questions and lots of laughs!
If you were with us for the NYC PUG last night please leave a comment and let us know how you liked the overall format of the evening.
Following the PUG, Julia Newman took Shari and I to an amazing Ethiopian restaurant in the East Village. It was an experience I won’t soon forget! Thanks to everyone for making last night a great evening in New York.